The daily grind of life can sometimes mask the reality that our family members love us and depend on us. The holidays provide a brief respite from the daily grind, and thus an unmasking of our familial bond. When the holidays reaffirm that family members depend on us, this sometimes spurs people to buy life insurance. There is nothing wrong with emotion influencing the purchase of life insurance. Some people would put off buying life insurance indefinitely without an emotional push. Many agents stop looking for business during the holiday season (Thanksgiving through Christmas). However, this shouldn’t discourage you. We have Houston life insurance agents that make themselves available all year long.